The new PEW study that proves most people don't feel very favorable toward Latter-day Saints has garnered a lot of attention. However, I think people have missed the most important point.

The least important point is that people don't feel warm toward us. Are we surprised? No, this is common.

Studies like this always have gems hidden inside the study if you are willing to dig for them.

I found one:
Mormons do not express a net negative opinion toward any group in the survey, and are strongly positive toward several.
We like everybody but no one likes us.

Naturally, I'd prefer that people like us, but I have to say that members of the Church seem to be doing well in loving others if we feel positive toward everybody else.

In John 13:35 we are told:
By this shall all men know that ye are my disciples, if ye have love one to another.

Loving each other is the second great commandment. Maybe we are doing better than we think. 

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